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Grow & Scale A Business That Will Set You Free
My Visit To The ICU
It was completely unexpected.
My visit to the ICU.
But it sure did drive home some important lessons.
Half-Naked In The Rain
Have you ever wondered why some people seem to have all the luck?
Have you ever been a bit envious of what someone else has… or is able to do?
I know I have.
So I’ve endeavored to become a student of why some people seem to have it all going on… while others seem to struggle.
It all started years ago… when I was standing half-naked in the rain.
No One Likes To Suck
No one likes to suck.
I know I don’t.
Except that sucking is a condition precedent for growth… it’s especially necessary when learning new things.
Not wanting to suck is the single biggest impediment to creating the life you really want.
You’re an accomplished professional. You know your shit. You strut your stuff.
And you like that.
Trying new things is… risky… uncomfortable… and you worry that you’ll be seen as “less than.”
But…
Whether it be building a new career or business, launching a product or program, learning new tech, writing a book, or creating a keynote…
Whether it be training for a marathon, learning to ice climb or ballroom dance, or getting on a surfboard for the very first time…
You need to be bad to get good.
The discomfort, the fear of being a beginner again, is the killer of dreams.
Embrace the suck.
The Unpleasantness Index
We’ve invented a new index. We use it often. You can too.
We call it the Unpleasantness Index. UI for short.
It has many applications.
When the UI is high, it’s essential that you re-connect with the “why” of what you’re doing. It has to really matter. Without a sufficient “why,” the UI will stop you in your tracks.
“Today I will do what others won’t so tomorrow I can do what others can’t,” Jerry Rice once said.
Push through the UI
Run Forrest Run
You can run. But you can’t hide.
Well… actually you can hide. But that doesn’t usually work out very well.
Busy isn’t better.
Less is actually more.
Kind of a paradox… like jumbo shrimp.
But a paradox worth exploring.
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